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Kinetic is proud to have participated in this useful and educational certification event for the second consecutive year. The International Trade Certification Program (ITCP) was developed by the WTC-KY to provide the foundation for effective and efficient management of a company’s international trade operations by providing information that is both current and relevant.


The KY WTC certification program on November 1st was an exciting three-day event for 21 participants from Kentucky Global companies such as:

  • Papa Johns
  • Kenmark Optical
  • Link-Belt
  • Big Ass Fans
  • Lectrodryer
  • Alltech

… to name a few.

Here are some of the highlights our very own Scott Carothers provided on Increasing Global Revenue with a Translation Process:

  • When translating one’s product into other languages, revenue increases by more than 40%. The customers have more trust and experience the product in their native language.
  • Having a system in place to properly manage the translation process can make all the difference in your global business efforts.
  • Translations are actually a commodity, there are thousands of Language Service Providers (LSPs) to choose from who can translate the 15 basic languages that cover 92% of the world’s GDP.
  • Just like big data, knowing which data and metrics to monitor can optimize the complex process of translations.

Contact our team if you have questions or need help with selecting the right TMS (translation management system) for your organization. If you are interested in learning more about TheGlobalizor™, we invite you to schedule a demo, so you can see it in action for yourself.

about the author: Steve Ragan

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